kdaallstar.blogg.se - Pinterest carousel ads

If you want to get the most from your carousel ads, you can’t just use whatever images you happen to have left over from other campaigns, with a hastily whipped-together caption.

Tips for getting the most from carousel ads It’s up to you how you use carousel ads, so don’t be afraid to get creative and try out different ideas.

Charities could show the story of someone they’ve helped, from beginning to end.

Software companies might show screenshots of their app in action.

Fitness or health coaches might show “before” and “after” photos with testimonials from clients.

Daycare providers might show photos of children of different ages.

Restaurants might show some of the best dishes from their menu.

Travel companies might show photos of hotels with example dates and prices.What could I include in a carousel ad?ĭifferent brands use carousel ads in different ways. You can create your carousel ad itself through Facebook’s Ad Manager, or through your Facebook page: Strike Social has instructions on this here. You can test out your carousel ad ideas by creating a mockup in Facebook’s creative hub here.

It’s definitely a good idea to stick to Facebook’s recommended resolution and ratio (the 1:1 ratio means you need square images) – that way, your images won’t get cut off or look odd, and they should look high-quality. Recommended resolution: at least 1080 x 1080 px.Video file type: Supported file formats.To read more about Promoted Carousel Ads on Pinterest, you can visit this link.If you’re used to creating ads that consist of a single image plus some text, then carousel ads might seem like a big jump.įacebook has clear guidelines on what you’ll need, though: Pinterest’s Promoted Carousel Ads could not have come at a better time, as the holiday season is heating up and the visual networks has Pinterest Upgrades Its Self Service Ads Experience With New Features and updated how-to articles for businesses in its Help Center to help advertisers get better at connecting with people on its platform. Moreover, DSW improved ad performance by 20% and Everlane’s Carousel campaign drove engagement over 3x what they normally see as people on Pinterest.ĭetails on the campaign specifics, such as targeting, budget and creative, are not fully known, but the results can persuade advertisers to include the new format in their media plans. Pinterest states that COVERGIRL launched a Promoted Carousel campaign which yielded a 3.8 point lift in brand awareness and a 6.1 point lift in ad awareness. A handful of companies had the chance to test the Promoted Carousel Ads before the big launch and they have reported their first results.